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Do It All Sheer Tint Face Balm is a clinically tested, 4-in-1 skin tint designed with a 92% skincare-based makeup formula ideal for mature skin.
January 15, 2026
By: Lianna Albrizio
Associate Editor
IT Cosmetics is doubling down on real beauty and its commitment to women over 40 by continuing to encourage them to embrace skin confidence in every stage of life. The brand has partnered with actress, designer and podcast host Jennie Garth to celebrate the launch of its skin-first complexion innovation: Do It All Sheer Tint Face Balm. The skin care makeup hybrid is dubbed an “essential solution” for makeup minimalists and those rethinking their approach to complexion as their skin evolves. ...
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